VAF Dermatology & Aesthetic Clinic

Overview

An ongoing partnership with a multi-branch aesthetic clinic in Surabaya. Scope covers full-stack web development, internal tooling, operational systems design, and UI/UX — built around how the clinic actually runs.

Scope of Work

What was built

• Full-stack web development — public website with lead capture architecture
• Internal ERP and operations platform — multi-branch management system
• Content approval tool — deployed to content.vafclinic.com
• Operational systems design — SOP documentation, workflow structuring
• Marketing systems — BSC reporting framework, incentive scheme design
• Digital marketing strategy — content framework, channel planning across two branches

Services Involved